NFL, PepsiCo, Accenture Leaders Among 2025 Marketing Hall of Fame Inductees
The American Marketing Association New York will honor seven influential leaders from across industries—including the NFL, e.l.f. Beauty, Accenture, and DDB—in its 2025 Marketing Hall of Fame.
View Article3 Ways Meta Is Going After Retail Media Budgets
The tech giant is racing against other social platforms, DSPs, and CTV players.
View ArticleWhite House Easter Egg Roll Presented With Corporate Sponsorship
Big tech firms were among the numerous companies sponsoring activities on the White House grounds.
View ArticleSan Antonio Station KSAT Makes Weekend Anchor Moves
Barajas has worked as a reporter for the San Antonio ABC affiliate for the past four years.
View ArticlePrivate Equity Firm MidOcean Partners Scoops up Retail Media and Video Ad...
Private equity firm MidOcean Partners has agreed to buy GSTV, which powers the largest network of video ad screens on gas pumps, for an undisclosed amount.
View ArticleChief Meteorologist Dave Hovde Leaving KSBY After 22 Years
Hovde joined the station in 2003 after working in Fargo, North Dakota
View ArticleSeizing the Social Moment on X Is a Dangerous Game for Brands
The Wendy's-Katy Perry feud is just the latest in two decades of apologies—and no lessons learned.
View ArticleWalmart: Always Low Prices, Except on Ads
ADWEEK’s podcast goes behind our biggest stories.
View ArticleBill Owens Exits 60 Minutes as Paramount Pursues Trump Settlement
"I am stepping aside so the show can move forward," Owens wrote in a memo to staff.
View ArticleAmerican Culture Still Matters for Global Brands
America is under a sharper lens than perhaps ever before. So why are global brands still so invested in showing up here?
View Article‘Made in the USA’? Make Sure You’re ‘Virtually...
Businesses must meticulously track the origin of every input, from raw materials to individual parts, and accurately represent the manufacturing journey of their products.
View ArticleWeek of April 14 Morning News Ratings: Gayle King’s Space Odyssey...
Good Morning America repeated at No. 1 in total viewers, while Today held onto the top spot in the demo.
View ArticleMarch 2025 Media Distributor Gauge: Warner Bros. Discovery Records Largest...
YouTube remained in first place and had its best TV share ever, eclipsing the record it set in February.
View ArticleWeek of April 14 Evening News Ratings: CBS Evening News Scores Best...
The CBS Evening News enjoyed double-digit growth in the A25-54 demo relative to the week prior.
View ArticleSteve Horstmeyer Delays Retirement from Cincinnati Fox Station
Steve Horstmeyer has pushed his retirement back again
View ArticleJudge Blocks Trump Administration Dismantling of Voice of America
"Not only is there an absence of 'reasoned analysis' from the [Trump Admin]; there is an absence of any analysis whatsoever," the judge wrote.
View ArticleWe’re Losing the Art of Business Gathering
The problem with most business events today isn’t budget, attendance, or ambition. It’s care.
View ArticleAdtech Firm Criteo Is Pitching Hundreds of Retailers on a New Video Ad
The format could establish a new standard for retail media.
View Article5 Ways Brands Can Weather a Tariff Storm as Consumer Spending Shifts Toward...
Under price pressure, consumers abandon their usual shopping behaviors.
View ArticleHilton Uses Social Listening to Showcase ‘Superior’ Stays
Travelers are bound to experience at least one vacation nightmare—but Hilton is trying to change that.The hotel chain launched a three-part social media series called “Hilton Saved My Stay,” starring […]
View Article