NFL Returns With Creative Partner 72AndSunny For Super Bowl 59 Ad
The National Football League (NFL) and creative partner 72andSunny are teaming up again for the league's Super Bowl 59 ad. The NFL didn't provide details about the spot. 72andSunny has produced the...
View ArticleCrayola’s Creative Legacy: Building Impact Beyond the Box
In this episode of the Brave Commerce podcast, co-hosts Rachel Tipograph and Sarah Hofstetter welcome Victoria Lozano, evp of brand marketing at Crayola, to discuss how this iconic brand continues to...
View ArticleSuite Innovations: Hyatt Hotels’ Path to Personalized Hospitality
In this episode of The Speed of Culture podcast, Suzy founder and host Matt Britton sits down with Mark Vondrasek, chief commercial officer of Hyatt Hotels Corporation. Mark shares how Hyatt is...
View ArticleWNCN Names Derek Rowles News Director
Derek Rowles has been named news director for Raleigh CBS affiliate WNCN. "Derek has been an invaluable member of the CBS 17 newsroom since coming to the station. As our Assistant News Director, he...
View ArticleWeek of Dec. 9 Morning News Ratings: Today Stands Alone in Week-to-Week Growth
The morning show battles are settling into the new normal as NBC News' Today continues to be the most-watched program among total viewers and the advertiser-coveted demo of Adults 25-54. Today widened...
View ArticleNue Agency Founder Jesse Kirshbaum Says Brands Should Pay Attention to Music...
With Nue Agency and its accompanying weekly newsletter Beats + Bytes, music marketer and talent agent Jesse Kirshbaum explores the intersection of music, technology, and brand marketing. Kirshbaum...
View ArticleWeek of Dec. 9 Evening News Ratings: Audience Interest is Flat as 2024 Winds...
ABC World News with David Muir remained America's No. 1 evening news program in total viewers and the Adults 25-54 audience for the week of December 9. All three evening newscasts showed minimal to no...
View Article10 Ads That Struck a Cultural Nerve in 2024
For better or worse, people had a lot of feelings about advertising this year. Thanks to social media, advertisers can no longer launch their campaigns into a void, hoping their marketing investment...
View ArticleHinge Fights Dating App Burnout With Serendipitous Love Stories
The real couples featured in Hinge's new campaign share a funny coincidence: All of them unknowingly crossed paths with their future partner in person before connecting on the dating app. Hinge tells...
View ArticleMeet the Incoming Weber Shandwick Collective CEO, Susan Howe
This month, The Weber Shandwick Collective (TWSC) got a new CEO--but it seems like there won't be much of an adjustment period. Susan Howe stepped into the chief executive role at the communications...
View ArticleTucson Anchor Ana Orsini Cause of Death Revealed
Yesterday, we told you that Ana Orsini, anchor at KOLD in Tucson, Arizona, died suddenly last week. At that time, we didn't know the cause of death. The station later said Orsini died of a brain...
View ArticleWeek of Dec. 9 Cable News Ratings: Audiences Check out of News Ahead of the...
This is TVNewser's basic cable network ranker and cable news report for the week of Dec. 9, 2024. The cable news nets had a ho-hum week as none of the big three outlets posted week-to-week gains with...
View ArticleAnother Pittsburgh Local Journalist Sets Retirement
WTAE reporter Bob Mayo said he is retiring on December 31. TribLive points out that this is the "third significant on-air retirement from Pittsburgh TV stations this quarter, following the departures...
View ArticleUber Hires Kristi Argyilan From Albertsons to Lead Its $1 Billion Ads Business
Uber has a new global head of advertising in Kristi Argyilan, effective today. The exec joins from Albertsons, where she led the grocer's ads business as senior vice president of retail media since...
View ArticleDick’s Sporting Goods Names David Young to Lead Its Retail Media Business
Dick's Sporting Goods has a new executive to lead its retail media network. David Young has joined Dick's as a vice president to oversee the ad business. The retailer launched its retail media network,...
View ArticleInstagram Will Drive Half of Meta’s Ad Revenue in 2025
In 2015, Instagram contributed only 7% to Meta's total U.S. revenue, according to Emarketer. Ten year's later, the app is projected to account for half, according to the research firm's latest...
View ArticleReno News Crew Witnesses Hit and Run
A news crew for Reno, Nevada station KTVN got a front row seat to a hit and run on Tuesday night moments before going on-air. According to 2 News Nevada reporter Makayla Hardy, who was on scene at the...
View ArticleReport: Omnicom-IPG Deal Probed by Congress Over Ties to GARM
When Omnicom announced its takeover of Interpublic Group (IPG) on Dec. 9, its leadership was clear that the deal was pending regulatory approval. Ten days later, the deal is facing its first probe from...
View ArticleBuilding Your Board Career: Insights From Linda Boff and Tony Wells
In this episode of the Marketing Vanguard podcast, Jenny Rooney connects with Linda Boff, CEO of Said Differently, and Tony Wells, a former marketer at Verizon, for a compelling discussion about how...
View ArticleGeorge Stephanopoulos Re-Ups With ABC News Amidst Trump Settlement Controversy
George Stephanopoulos has signed a new contract with ABC News days after the network made the controversial decision to settle a defamation suit with President-elect Donald Trump. The veteran...
View Article