Branding’s Year of Fear: A Look Back at Six Blatant Backlashes from 2024
It was the poet John Lydgate who's believed to have said that you can't please all people all of the time. Does it matter that he uttered those words in the 15th century? Not at all. The maxim is as...
View ArticleMarketers Believe AI Will Eliminate Jobs — Just Not Theirs
In a year filled with headlines documenting the rise of artificial intelligence, one of the many questions that remains unanswered is how the technology will affect the job market. Will it enhance...
View ArticleGrand Junction Reporter Assaulted by Man Who Yelled ‘This is Trump’s America...
KKCO reporter Ja'Ronn Alex was assaulted by a man who followed him back to the station. While Alex was driving back to the station after a story on Wednesday, he noticed a vehicle marked as a Sunshine...
View ArticleThe 20 Best Ads of 2024
Beyonce leaned into her cowboy era, a gecko grew up, a barf bag went viral. Michael Cera pranked the nation, Waldo had an existential crisis, Ben Affleck realized his boy band dreams, and a potato chip...
View ArticleHappy Holidays from TVSpy: Here are Some Stories While We’re Away
Happy winter break to all who celebrate! Whatever your holiday is, TVSpy hopes it's the best ever. Personally, we celebrate Festivus. We'll be off Tuesday, Wednesday and Thursday. In the spirit of the...
View ArticleThe Year in Ratings: How the Major News Outlets Performed in 2024
It's no secret that 2024 saw broadcast, cable, and streaming news outlets struggle to attract a viewing audience with a significant disinterest in the news. That reality was made especially stark by...
View ArticleHidden Gems: The 13 Best Ads of 2024 That You Haven’t Seen
This story was originally published at an earlier date. ADWEEK recently crowned its 20 best ads of 2024, but this list is different. These are ads that flew under the radar or that you may have...
View ArticleBy the Book: How ‘The Fugitive’ Director and an Investigative Journalist...
By the Book is a feature series where journalists discuss their works of fiction and non-fiction. The traditionally slow end-of-year news cycle recently received a jolt when residents of New York and...
View ArticleThe Best Holiday Ads of 2024
This post was previously published at an earlier date. The holiday season seems to come around quicker each year, with brands leading the way into festive celebrations. For many advertisers, the period...
View ArticleThe 14 Most Important Things TV Execs and Insiders Learned in 2024
It would be an understatement to say that the TV industry has changed a lot in the past year. From increasing consolidation, plummeting upfront prices, and an ongoing fight over sports rights,...
View ArticleThe Year in Weather: The Weather Channel and Fox Weather Enjoyed Significant...
2024 had its fair share of weather events that received top billing over newsier topics like politics, the economy, business, sports, and entertainment. Hurricanes dominated the news cycle, with three...
View ArticleADWEEK Reporters Share Their Favorite Stories of 2024
"Well, 2024 sure has been a year" seems to be the prevailing sentiment. Well, we're setting the negativity aside because even if everything didn't break our way this year, the great thing about being...
View ArticleTinder Takes on the Skeptics, Claiming Dating App Fatigue Is ‘Overstated’
Dating apps have gotten a bad rap lately, so Tinder is taking on the skeptics with playful ads that flip the script on negative narratives about modern dating. Tinder has unveiled the latest chapter of...
View ArticleHere Are the Ads That Made Creatives Jealous in 2024
This story was previously published at an earlier date. Jealousy, when it comes to envying the great work of others, is not to be frowned upon. Instead, let's celebrate. ADWEEK's annual Jealous List...
View ArticleNews Insiders Pick 2024’s Most Historic Moments: ‘The Year of Trump’
We've arrived at the final Friday of 2024 and as Tom Lehrer so aptly put it decades ago--that was the year that was. But TVNewser suspected that news industry insiders probably had more to say about...
View ArticleAgencies Need Teams, Not Departments
Twenty-seven. That's how many times I offered a brilliant freelance creative director a full-time job when I was chief creative officer. Twenty-seven times, they said no. It drove me crazy. They...
View Article1 In 4 Marketers Say the US Election Outcome Has Changed Their Marketing...
No story permeated American life more in 2024 than the presidential election. Now that the election is over, 28% of ADWEEK readers said the outcome has changed their company's marketing strategy....
View Article10 Ads That Struck a Cultural Nerve in 2024
This article was originally published Dec. 18 For better or worse, people had a lot of feelings about advertising this year. Thanks to social media, advertisers can no longer launch their campaigns...
View ArticleWNCN Promotes Reporter, Names EP Assistant News Director
Raleigh-Durham, North Carolina CBS affiliate WNCN has promoted two newsroom staffers. Reporter Deana Harley has been named statewide Capitol Reporter and Leslie Nash has been promoted to assistant news...
View ArticleTurboTax Goes After Gen Z As It Gears Up for Its 12th Super Bowl
By design, filing taxes is painful. So much so that 56% of Americans dread doing it and 26% say they hate it, per Pew Research. TurboTax has built its business around this collective grumble, making it...
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